Beyer NFT Uhren - THOMAS BERGER

Art Direction
NFT Watch Collection for the world's oldest watch house.

Made with and at SiR MaRY.

As the world's oldest and most prestigious watch house, founded in 1760, "Beyer" aims to become relevant to the new tech-savvy "collectible generation." But how does one update the classic status symbol of a "watch" for the Metaverse era?

Together with five designers, we created the very first and most exclusive NFT watch collection, blending the traditional craftsmanship of the highest quality with the virtual, gaming, and fashion worlds of the future.

Art Direction
NFT Watch Collection for the world's oldest watch house.

Made with and at SiR MaRY.

As the world's oldest and most prestigious watch house, founded in 1760, "Beyer" aims to become relevant to the new tech-savvy "collectible generation." But how does one update the classic status symbol of a "watch" for the Metaverse era?

Together with five designers, we created the very first and most exclusive NFT watch collection, blending the traditional craftsmanship of the highest quality with the virtual, gaming, and fashion worlds of the future.