The world today is fast and fleeting. Our lives in the always-on mode seem to be racing past us. As the largest Swiss health insurance, CSS wants to inspire the population to lead a more mindful, healthier, and consequently more fulfilling life. Therefore, it encourages reflection on one's own lifetime with a nationwide campaign.
Campaign conception and art direction
Conception and graphic design for the campaign website
Made with and at SiR MaRY
The 12 long-form stories can be found on a specially created interactive campaign hub at css.ch/lebenszeit and illuminate various perspectives on the topic of lifetime.
The world today is fast and fleeting. Our lives in the always-on mode seem to be racing past us. As the largest Swiss health insurance, CSS wants to inspire the population to lead a more mindful, healthier, and consequently more fulfilling life. Therefore, it encourages reflection on one's own lifetime with a nationwide campaign.
Campaign conception and art direction
Conception and graphic design for the campaign website
Made with and at SiR MaRY
The 12 long-form stories can be found on a specially created interactive campaign hub at css.ch/lebenszeit and illuminate various perspectives on the topic of lifetime.